ALGS Partners with Sony for Apex Legends Championship Series
Sony Joins ALGS as Official Monitor Partner
The Apex Legends Championship Series (ALGS) has formed a partnership with the electronics giant Sony. This collaboration will see Sony’s INZONE gaming brand serve as the official monitor partner for the battle royale circuit.
INZONE Monitors for ALGS Year 4 Championship in Japan
As part of this deal, Sony will supply its INZONE M10S monitors for players at the ALGS Year 4 Championship, scheduled to take place in Sapporo, Japan, in early 2025. These monitors were developed in collaboration with UK-based esports organization Fnatic, ensuring top-notch quality and performance for competitors.
Sony’s Growing Presence in Esports
Sony has been increasingly active in the esports sector. In June 2024, the company partnered with German esports organization SK Gaming. Earlier, in March, Sony became a founding partner of the Esports World Cup, a multi-title competition managed by the Esports World Cup Foundation.
ALGS’ Expanding List of Partners
With the inclusion of Sony, ALGS now boasts four partners. The electronics company joins Alienware, Herman Miller, and Battle Beaver in providing essential equipment for the events. The recent Split 2 playoffs recorded peak viewership figures of 403,421, with Spacestation Gaming claiming victory and a $300,000 prize.
Official Statement from EA on the Partnership
Monica Dinsmore, Senior Director of Esports Brand Strategy and Marketing at EA, commented on the partnership: “Every second and every frame matters in esports. With so much on the line as we approach the ALGS Year 4 Championship in Sapporo, it’s crucial to equip our competitors with the best technology available. We are thrilled to partner with Sony to provide the INZONE M10S monitors for ALGS tournaments, allowing everyone to compete at their highest level.”
Conclusion
This new partnership signifies another step forward for both ALGS and Sony in the rapidly growing esports industry. By providing high-quality gaming monitors for the championship, Sony aims to enhance the competitive experience for all participants, further establishing its footprint in the esports landscape.
